Hello, I'm Anna Iurchenko
I'm a User Experience Designer and visual thinker. I'm excited to work on products that can make an impact. I'm driven to illuminate the truth on what people truly need in order to create the best solutions possible.
I’m currently working at Google, where together with amazing Health AI team I am helping to craft products that improve healthcare.
In 2019 I joined Interaction Design Association (IxDA) as a local leader of San Francisco chapter and together with Daniela Busse we are now creating events for designers and researchers to facilitate sharing and learning.
Apart from that I am mentoring UX Designers and sometimes speak at different design events in the US and Europe.
Expertise
I have experience with different parts of the product creation cycle including:
Design research. Planning and conducting design research, organizing workshops with stakeholders to discuss research findings and synthesize solutions, validate design decisions through usability studies.
UX design. Defining product design concept, information architecture and creating wireframes. Making decisions around content, design, and product strategy that are informed by metrics and research.
Visual design. Designing pixel perfect user interface inspired by design research.
Product strategy. Planning and leading brainstorm sessions with stakeholders to create shared understanding of business and user needs, coordinate product strategy and prioritize product backlog based on business goals.
I am a contributor to several design blogs (UXmag.com, UXPlanet.org, UX Design.cc, Invisionapp Blog etc), a design mentor at the San Francisco-based accelerators Alchemist and The Refiners, a speaker at design conferences.
Superpower
My super power is sketchnoting and visual thinking. Sketchnoting serves me as a great tool for connecting my mind and creativity. I use visual thinking at my work meetings, when together the team and I brainstorm new ideas. I enjoy creating real time visual notes at the conferences and workshops.
Contacts
If you want to get in touch or learn more about what I do, find me on social media (links in the footer) or send me an email to anna [dot] iurchenko [at] Gmail.
TAlks & Workshops
2023
Sketching for work. Two-hour workshop for UX team at Google on how to use visual language to communicate your ideas, UX insights and vision
2021
Do's and Don'ts of UX Critique. Internal UX Workshop for Google’s designers
Designing AI Solutions for Healthcare. Talk for Google UX conference UXU 2021
Design Critique as part of your design process. Talk at design conference KRUPA
2020
How Design Thinking Works. Lecture for "Student Launch Initiative (SLI)”, high school entrepreneurship program aimed at inspiring young visionaries who dare to change the world
Sketching For Work: Visual Notetaking (Sketchnoting). Internal 4-week course for Google’s employees on how to better communicate ideas and remember things using visual thinking methods
UX Portfolio by Silicon Valley Standards. Q&A and portfolio review at Apollo Design Center
2019
Sketching User Journeys For Everyone Who Can't Draw. Two-hour workshop for Google UX conference UXU 2019.
2018
Changing Users Health Behavior Through Design. Talk at UXPA Conference in Puerto Rico (presentation)
User-centered Design Practices. Practical Tips and Case Studies. Talk at Apollo Design Center
Poster presentation at UXPA 2018: User Experience Design of a Mobile System to Influence Medication Adherence, UXPA 2018 in Puerto Rico
2017
Designers & Developers. Collaborative Design Process. Talk at App Design & Development Conference in Barcelona, Spain
Design Thinking As a Problem Solving Tool. My talk for Kyiv-Mohyla Business Shool
2015
Remote User Research & Usability Methods to Gather Important Insights Fast at for UX Strategies Summit in San Francisco.
UX Research For Mobile. Talk for design section of the digital conference iForum.
Visual Thinking and Sketchnoting, 4-hour workshop
The Power of Visual Thinking to Solve Problems and Explain Ideas. 2-hour workshop on visual thinking and how it might be applied in for professional and personal growth
Visual Approach to Storytelling. 2-hour workshop on visual storytelling
Interviews & publications
2023
2022
Visual explanations for “Time to Listen” book: collaborated with the world-class researcher Indi Young on crafting visual explanations of key concepts for her book on how to listen deeply and to help an organization move toward a strategy centered on people and their purpose.
2021
Designxus.org: Interview
Co-authored “97 Things Every UX Practitioner Should Know” by O'Reilly Media: I contributed a chapter about visual thinking and how it can improve collaboration when becomes part of your design process (about author).
Essay for Fast Company (Co.Design) on how to receive criticism and don’t feel stuck, unworthy, or incapable. I share five techniques for receiving critical feedback so you don’t get hurt.
2020
ACM.org, CHI 2020 Honorable Mention Award (top 5% of submissions): A Human-Centered Evaluation of a Deep Learning System Deployed in Clinics for the Detection of Diabetic Retinopathy
Google Design: A Collaborative Approach to Shaping Successful UX Critique Practices
Tekiz Youtube Channel , interview (rus)
Product Growth Podcast, interview (rus)
UX Collective: How to get focused on design work
2019
UX Collective: Startup vs Tech Giant vs Agency: What Is the Best Place to Grow Professionally in Design?
UXplanet.org: How to Run Remote Retrospective Meetings With UXers
2017
UXplanet.org: Designers & Developers. Collaborative Design Process for Innovation
Chatbotsmagazine.com: Conversational UX Design. All Facebook Messenger Bots Interactions
Invisionapp Blog: Visual planning for designers
Appyspot: Mobile Designers | Interview
UXplanet.org: Human-Centered Design in the Agency World, With Anna Iurchenko.
UXDesign.cc: Changing Users Health Behavior Through Design
2016
TheNextWeb.com: 8 habits of awesome UX designers
UXMag.com: Remote User Research & Usability Methods
Design+Sketch: UX Designer’s Notes: Designing For the Empty States
UXDesign.cc: Find The Gaps In Your Product’s Concept
UXDesign.cc: Storytelling and Storyboarding in UX Design